Bludoor

BlooIQ

The intelligence layer for your CRM.

BlooIQ reads behavioral signals across your CRM and connected tools, then turns that data into action. Three AI-powered products built on one intelligence layer.

Lead Intelligence
Chat
Landing Pages

Intelligence layer

One Platform, Three Products

Built on a single intelligence layer.

Most CRM AI tools do one thing in one platform. BlooIQ is different. We built an intelligence layer that reads signals across your full tool stack, then powers three products that turn that intelligence into action. BlooIQ works on Sierra Interactive, Follow Up Boss, and Lofty. Sierra has the deepest hooks, and other platforms work well within their behavioral tracking capabilities.

All three products connect to your CRM and the other tools in your stack. One intelligence layer. One source of truth.

Why BlooIQ

How BlooIQ is different

BlooIQ was not built as a general AI tool bolted onto real estate CRMs. It came out of thousands of behavioral patterns Bludoor has seen across 500+ Sierra Interactive builds. That specificity is the difference.

Built by CRM specialists, not AI generalists.

BlooIQ was built by a team that spent six years inside real estate CRM systems. Every feature came out of a real problem we saw across client accounts.

Behavior-driven, not attribute-driven.

Traditional lead scoring assigns a static number based on demographics or registration source. BlooIQ reads live behavioral signals and updates in real time.

The intelligence layer, not another CRM.

BlooIQ does not replace your CRM. It extends it with the signal reading and prioritization your CRM alone cannot do.

BlooIQ Lead Intelligence

Stop guessing who to call today.

BlooIQ Lead Intelligence reads activity across your CRM and connected platforms, then delivers a focused brief on every priority lead. State, recommended action, and a ready-to-send conversation starter, all in one report.

Most CRM AI gives you a summary. BlooIQ delivers a strategic briefing. Every report includes a status overview with behavioral signal interpretation, four specific next steps, and two ready-to-send conversation starters, one for the agent and one for the assistant or ISA.

Reports run automatically on every new lead, and any time a lead triggers a priority alert. The AI synthesizes signals from across your tool stack into one focused brief, so your team works from one source of truth instead of jumping between dashboards.

Delivered directly inside Sierra Interactive, Follow Up Boss, and other CRMs as a lead note. No new dashboard to learn. No new tool to log into.

  • Behavioral state assignment (Mover-in-Motion, Silent Searcher, Return Visitor, others)
  • Plain-language status overview with signal interpretation
  • Four specific recommended actions per lead
  • Ready-to-send conversation starters (agent and assistant versions)
  • Synthesizes signals from your CRM and connected tools
$99/mo

AI-generated briefs that tell you who to call today, why, and what to say.

Schedule a Call

BlooIQ Lead Intelligence Report

Generated 9:47 AM

Sarah Chen

Priority: Medium · Engagement Focus: Buyer

Return Visitor

Status Overview

  • Sarah re-engaged after 30 days of silence, viewing 8 properties in the last 4 days
  • Search pattern shifted from East Side to Westfield district, suggesting school district priority change
  • All saved properties are in the 4-bedroom range, $650-750K
  • No conversation logged in 14 days, but text and email channels remain open
  • Engagement score moved from cold to warm in the last 72 hours

Recommended Action

  1. Reach out today with a soft re-engagement text that acknowledges the gap without assuming urgency
  2. Reference the Westfield district shift to show you noticed the change
  3. If she responds, qualify the school district priority and confirm budget range
  4. If no response in 5 days, enroll in low-frequency nurture with Westfield-focused content

Conversation Starter (Agent)

"Hey Sarah, noticed you've been looking at some homes in Westfield lately. Anything in particular drawing you to that area, or just exploring? Happy to send some options if it's helpful."

Conversation Starter (Assistant/ISA)

"Hi Sarah, this is Alex with Travis's team. Saw you've been checking out homes in Westfield. Want me to put together a few options based on what you've been looking at? No pressure either way."

Generated by BlooIQ

BlooIQ Chat

A real conversation with every visitor.

BlooIQ Chat replaces your static contact form with a real conversation. Visitors get answers about your listings, and the leads that land in your CRM come pre-qualified by what they actually asked about.

Most website visitors leave without filling out a form. The ones who do submit a name and email with no context, leaving your team to chase a cold lead with no idea what they actually wanted.

BlooIQ Chat is built to feel less like a chatbot and more like a real conversation. It answers questions about your listings, your neighborhoods, and your local market using your IDX data, then captures the lead naturally inside the conversation.

The lead lands in your CRM already knowing what the visitor wants, so your team starts the conversation with context instead of starting from scratch.

  • Answers visitor questions about listings, neighborhoods, and your local market
  • Captures lead info inside the conversation (no separate form)
  • Sends qualified leads into your CRM with full conversation context
  • Comes with a dashboard showing every conversation and which ones converted
  • Trained on your business, your voice, and your specific buyer types
$149/mo

+ $99 setup

A chatbot for your real estate site that turns visitors into qualified leads.

Schedule a Call

BlooIQ Landing Pages

Replace any lead form with a real conversation.

Replace your lead capture forms with conversations that feel human. Same ad spend, warmer leads, no abandonment.

Form-based landing pages convert at 1 to 3 percent and produce mostly cold leads. Visitors fill out a form, get a generic instant value, and never engage. You end up chasing leads who were never warm in the first place.

BlooIQ Landing Pages flip the model. The AI asks one question at a time, captures context naturally through conversation, and qualifies the lead by behavior. The visitor feels respected. You get a lead with real intent signals attached.

Works for any lead capture flow. Seller readiness quizzes, buyer search guides, home grant qualifiers, downloadable resources, and agent-specific lead magnets. If a form is involved, BlooIQ can replace it with a conversation.

  • Single-question conversational flow with no forms to abandon
  • Adaptable to any lead capture type (buyer, seller, home grant, downloadable resources, lead magnets)
  • Behavior-driven lead scoring built into the conversation
  • Captured data syncs directly into your CRM via webhook
  • Mobile-first design tuned for paid ad traffic
Early Access

Conversational AI landing pages that replace forms with real conversations.

Schedule a Call

Ready to bring intelligence into your CRM?

Book a free discovery call. We'll walk through your current setup and show you what BlooIQ can do.